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Digital Marketing Strategy and Content Creation Workshop10 June 2023Venue : Sabre Business WorldCost $50Time 9am – 1pmTeas and refreshments to be provided. This workshop is designed to help Women , MSMEs , and Organisations to gain hands-on experience on formulation of Digital Marketing Strategies and Create Content for winning digital marketing Campaigns. Discussions and Insights Build a complete digital marketing strategy with a proven templateDefine clear goals and focus your strategiesSet clear objectivesOptimize your tacticsSet KPIsBuild a measurement planBuild a…

Digital trade offers significant opportunities for SMEs to grow their business and increase their competitiveness in the global market.Our objective is to nurture youth-led SME’s into export-ready companies.It was great training youths on Digital Marketing who where selected for the Eagles Nest Program by ZimTrade Zimbabwe. To engage in digital trade, SMEs can leverage several strategies, such as building an online presence, using social media marketing, implementing e-commerce tools, and participating in online marketplaces or platforms. By taking advantage of…

Consistency is key, stick to your plan and provide fresh and valuable content regularly to maintain a strong digital presence and build a loyal audience. A well thought-out content strategy is key to maintaining a consistent digital presence. Develop your content strategy using the below steps:

Since 2017 we have been training , mentoring and coaching women , youths and SMEs on how to adopt digital marketing and technology for career and business development. It is that time of the year where we are looking for people who managed to implement what they learnt and found success in the journey. We would like to feature you on our podcast. We want to capture your story and give you more visibility. Please send your WhatsApp Voice Note…

Our training, coaching and mentorship programs are intentionally designed to help you up-skill with digital skills that will keep you relevant, make you employable, set you apart and give you more income options. Having a workforce that is adept at using and integrating digital tools is crucial for businesses to remain competitive in the market. Digital skills are also necessary for businesses to effectively interact with customers in the digital landscape, including through social media, online marketing, and e-commerce. In…

Celebrating yourself is an important part of self-care and can help boost your confidence and self-esteem. Celebrating yourself is not about being boastful or vain. It’s about recognizing your worth and acknowledging the hard work and dedication that you put into your life. So go ahead and celebrate all the amazing things that make you uniquely you! Acknowledge your accomplishments: Take time to recognize and celebrate your achievements, no matter how big or small. Write them down and reflect on…

Empowering yourself as a woman involves taking ownership of your life, creating your own opportunities, and becoming confident and assertive in your actions and decisions. Here are some tips to help you get started: Remember, women can achieve anything they set their mind to with determination, hard work, and a positive attitude. Empowerment starts with self-belief, and by making efforts to become more confident, assertive, and proactive, you can achieve anything you set yourself to do.

Digital skills development involves acquiring the knowledge and abilities necessary to effectively use digital technologies, tools, and platforms. As technology continues to evolve and become increasingly integrated into our daily lives, digital skills have become an essential component of a well-rounded education and professional profile. There are many different ways to develop digital skills, including: Developing digital skills requires persistence, commitment and patience. However, with the right resources and a growth mindset, anyone can acquire these skills and stay competitive…

When women succeed, societies, businesses and economies thrive. #passionbakers. We took digital marketing skills to more than 250 bakers in Zimbabwe. For women, success in e-business increasingly depends upon leveraging digital skills training, mentorship and coaching on how they can adopt technology in their businesses. The rapid spread of digital technologies has created new opportunities for women and increased their participation in the digital economy regardless of area of expertise. We wish all these bakers success in marketing their businesses…

Becoming the Brand called You in the Digital Space Be a thought leader A thought leader is the go-to person in a particular field of expertise. They are trusted sources who move and inspire people with innovative ideas; turn ideas into reality, and show you how to replicate their success. Develop your brand personality Your brand personality comes to life when you associate the brand with human traits or characteristics. These characteristics give the brand visibility which helps increase brand…